Marketing Webinars that Win Business


Many businesses and other organisations want their staff to run information and networking webinars for existing and potential customers. Besides adding value through networking and providing valuable information on critical up to date issues, webinars provide a different route to market and lead to highly beneficial ‘long tail sales’.

This unique training programme will give your people the confidence and skills to choose the best topics and quickly arrange engaging, interactive customer focused sessions. They will become experts in effectively curating and facilitating valuable knowledge sharing which will demonstrate your organisation’s credibility and improve brand awareness.

 

Aims

The aims of this course are for delegates to learn how to:

  • understand the value for existing/potential customers of knowledge sharing webinars

  • gain the skills and confidence to create, market and facilitate webinars

  • create and deliver webinars regularly and effectively.

Approach

This programme is delivered in 2 stages:

Stage 1 (3 hours)

This practical workshop is delivered online and covers how to:

  • identify valuable topics and issues of current relevance to your customer audience

  • curate and market stimulating webinar events with guest speakers

  • design and plan resilient, engaging, interactive and entertaining live virtual sessions

  • facilitate with confidence whilst avoiding all the pitfalls of virtual delivery

Stage 2 (2-3 hours dependant on group size)

This workshop is a live online webinar where delegates:

  • deliver 8 minutes of live webinar they have designed

  • receive individual feedback on live delivery from peers and an Emailogic webinar expert

  • create an individual customer webinar action plan

Programme Calibration

This programme is tailored to the specific requirements of each business taking into account strategy, delegate experience, webinar application, audience and content. Emailogic works with any webinar platform and can also advise on the most appropriate choice.

Ongoing Support Package

  • Telephone support for each delegate for 6 months

  • Delegates are invited to join the Virtual Trainer Skills Network (VTSN) closed Linkedin group used to share tips and ideas with other graduates of this programme.

Who should attend?

Anyone who needs to deliver live virtual sessions including training, webinars, briefings, meetings or presentations including: Directors, Senior Managers, Marketing Executives, Sales Executives, IT and Communications staff.

Why Emailogic?

Emailogic have been designing and delivering live virtual training sessions for 15 years. Our design consultants are experts at designing short, fast-paced training sessions that tackle complex issues clearly and concisely.

Emailogic world class facilitators all:

  • have a minimum of 20 years global delivery experience

  • are actors, performers, broadcasters, coaches or MBA qualified

  • have worked at every level up to board

Emailogic sessions are:

  • highly interactive, engaging, experiential and entertaining

  • available in multiple languages globally across every time zone

  • attended by a dedicated, technical support person

Every title in our series can be licensed – we will train your trainers to deliver our training through a train the trainer workshop.

Courses can also be delivered face to face when circumstances permit. Courses can be delivered over 60 - 90 minutes.

 

Emailogic has worked with over 1000 organisations including:

 
 

Contact us for a demo or quote

For more information or a discussion about your specific needs contact us below or call
+44 (0) 203 154 6611