Why webinars work wonders for your business – top tips

Written By Jason Conway

More and more of our customers are having their training delivered virtually.

The flexible nature of webinar technology for both trainer and delegate allows a variety of benefits for the whole organisation:

For IT –  webinars offer an immediate response to queries, less stress on other internal communications, easy delivery of application skills training and the ability to record sessions for replay at any time.

For HR and Trainers – webinars can engage people in low cost training and can be used for staff development across many departments or short training sessions. For example many short briefings that HR deliver can be delivered this way. This reduces the cost of someone travelling hundreds of miles for a 30 minute session.

For Sales – more meetings in a day due to less travel time and cost, coupled with the ability to enhance visual experience for clients and a global reach for small and large companies. Webinars can involve multiple stakeholders across different locations.

Emailogic’s Top Tips for successful webinars:

1. Design your slides so that they are engaging and informative without being overwhelming. In our webinar masterclasswe share the secrets of brilliant slide design.

2. Encourage interactions at every stage – get your audience engaged.

3. Practice tone of voice – make it engaging to listen to. This helps keep interest high and avoids attention drop out.

4. Build rapport – focus on creating a relationship with your attendees.

5. Learn how to use the software tools inside out: become an expert. Emailogic can teach you how to deliver via Citrix GoTo, Webex, MS Lync or LiveMeeting.

If your Trainers are not using virtual meetings technologies now they soon will be.

Recent recipients of  the Emailogic masterclass ‘How to design and facilitate successful webinars’ include a company that owns and runs 800 pubs, a law firm, a recruitment company and a national charity – all with offices throughout the UK.

Read more about this workshop on our website.

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Jason Conway

I'm a creative guru, visionary artist and eco poet based in Gloucestershire UK.

I love designing Squarespace websites for clients as well as providing a full range of graphic and website design services. My clients are passoinate entrepreneurs that are making a positive difference in the world.

Clients can hire me for brand and marketing strategy, content research, content writing and content management, social media training and management, blog and article writing, book design, book cover design, self publishing help, packaging design and sign design.

I'm a creative coach helping passionate and ethical business owners to create sustainable businesses geared for a healthy work life balance and helping to break through blocks and regain or maintain focus. I use creativity as a key problem solving tool and motivator.

As an artist is create inspirational works of art for private and corporate clients, from full size wall graphics and installations for offices, conference areas and receptions, to cafe's and restaurants to health and wellbeing centres. Any wall or space can be transformed with large scale art, which is a key motivator for staff and can reduce work related stress. I also accept private commissions for paintings, sketches and illustrations.

As a published poet I write about the joys of nature and the human devastation of it. I also write poems for brands and businesses to engage their audiences in new and more thought provoking ways.

https://www.thedaydreamacademy.com
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