Don’t control email – knock it on the head

In your organisation has email communication and overload ever been raised as an issue:

– in a staff engagement survey?
– in a management meeting?
– at an away day focused on smarter working?

Often the problem of email raises its head and plans are made to tackle it once and for all. But then other higher priority items arise that require urgent attention and the email issue is ‘kicked into the long grass’.

The problem is forgotten – only to come up again the following quarter or year. The problem has not changed and often has grown worse.

As one HR Director said recently ‘my company is at crisis point with emails – people have just had enough’. Staff at her company were struggling to cope with hundreds of emails which they were unable to prioritise – and the thought of deleting created anxiety.

They were suffering from a form of email inertia – they couldn’t go forward and couldn’t go back. Staff were stuck in “email mud”. This was affecting well-being and productivity.

People seem to think that email will sort itself out. After all, staff should be able to cope with their own inboxes – shouldn’t they?

Independent research conducted at Guy’s and St Thomas’ NHS Foundation Trust has shown that email training will:

– Save staff 31.1 minutes on email per person every day
– Help staff work more effectively under pressure and feel less stressed
– Reduce anxiety

It does not make any sense to kick the email problem back into the long grass again – it is time to knock it on the head once and for all.

If not now – then when would you suggest?

As a senior manager said recently: “We shouldn’t be trying to get better at using email – we should be brilliant at it. It is the main way we communicate for goodness sake!”

Click here to watch a video about the research conducted at Guy’s and St Thomas’ NHS Foundation Trust.

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Jason Conway

I'm a creative guru, visionary artist and eco poet based in Gloucestershire UK.

I love designing Squarespace websites for clients as well as providing a full range of graphic and website design services. My clients are passoinate entrepreneurs that are making a positive difference in the world.

Clients can hire me for brand and marketing strategy, content research, content writing and content management, social media training and management, blog and article writing, book design, book cover design, self publishing help, packaging design and sign design.

I'm a creative coach helping passionate and ethical business owners to create sustainable businesses geared for a healthy work life balance and helping to break through blocks and regain or maintain focus. I use creativity as a key problem solving tool and motivator.

As an artist is create inspirational works of art for private and corporate clients, from full size wall graphics and installations for offices, conference areas and receptions, to cafe's and restaurants to health and wellbeing centres. Any wall or space can be transformed with large scale art, which is a key motivator for staff and can reduce work related stress. I also accept private commissions for paintings, sketches and illustrations.

As a published poet I write about the joys of nature and the human devastation of it. I also write poems for brands and businesses to engage their audiences in new and more thought provoking ways.

https://www.thedaydreamacademy.com
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Can a training prescription cure the email disease?