Welcome to the Emailogic blog

At Emailogic we believe everyone should be a brilliant email user. Training in email etiquette creates huge productivity gains that mean staff have more time, reduce email traffic and communicate more effectively. And it is not difficult to achieve - as hundreds of thousands of Emailogic graduates have proven.

As the new year starts most of our thoughts turn to diets and staying healthy.

The rise of drastic” juice-based” diets tell us that we need results -  fast – and the same is true of our overflowing and bloated email inboxes.

So, if the thought of starting the year with the equivalent of an email “spare tyre” is enough to drive you crackers, take heed of the Emailogic guide to your inbox detox.

  1. Delete all the spam and junk from your current inbox
  2. Delete the old pre Christmas round robin emails
  3. Create a new email folder
  4. Call it “2014 inbox”
  5. Copy all your current un-read emails into this folder
  6. Start applying the following common sense rules to all new emails that you receive in January:(i) Set up a Rule to mark your important emails red or green (for example those from the boss)
    (ii) Spend some time unsubscribing from emails you no longer wish to receive such as newsletters or special offers
    (iii) Set up a rule to move Group emails into a folder
    (iv) Set up a rule to move emails that you are “CC’d” in to a specific folder – call it “CC mail”

If you follow all the above rules your inbox will feel lighter – which is the perfect way to start your new year routine.

With thanks to Marsha Egan – read more about inbox detox here

Another report has been published that shows that workers globally are addicted to their email. No surprise there.

This addiction – which not only causes stress, dents productivity and leaves staff feeling overwhelmed – has been identified in a recent study for the American Psychological Association.

The need for humans to respond immediately to incoming mail (which is heightened with the stimulus of an audible or visual alert) leads to disorganisation, poor prioritisation and unclear communication. Sound familiar?

Interestingly the report found that too that if emails are poorly written, the recipients feel the need to respond even more quickly. This leads to proliferation of copies and unnecessary email exchanges.

The ability to prioritise emails is also adversely affected. Often workers forget to use other ways of communicating such as face to face meetings or telephone calls.

If you recognise any of all of the above behaviours in your teams why not make 2015 the year you finally make a real and effective change.

An Emailogic programme changes the email culture in organisations which suffer from ineffective email practices – in just 90 minutes – and for only £40 per person.

Additional learning resources (videos, quizzes, guidelines and tip sheets) ensure that changed behaviour are maintained and email becomes what it was originally designed for – a simple, quick and productive way of communicating.

At the beginning of this year I wrote a blog entitled the “The Myth of Email culture”

It covered the implicit ‘buy in’ to a myth that email overuse issues – which cause stress, frustration and waste time – are impossible to change and that poor email use should just be accepted as the norm (even within very smart, forward thinking global organisations).

Since that blog was published Emailogic have changed the way that email is used in a wide variety of organisations that have refused to accept “The Myth” that email culture is just the way that it is.

Emailogic clients this year have included law firms, financial organisations, colleges, universities, charities, housing associations, councils and many more – not only in the UK but across the world.

So what have they achieved?
Housing Association saved 45.9 minutes per person every day
City Council saved 40.2 minutes per person every day
National Charity saved 67.2 minutes per person every day

Al these organisations made an investment – yet the return on that investment will mean extra time is released through working smarter, less stress for their staff, increased productivity as well as improved communication and collaboration.

The following are quotes from some Emailogic customers during 2014.

“That was brilliant. I loved it. Fantastic! “ Mark Yovich – President Ticketmaster International

Best web-based training session I have attended.”  Paul Gibson, Project Manager, Hanson UK

“In two hours, I feel liberated! Take control of your email, rather than it controlling you.” Alison Slater, Methodist Homes

If email is overused in your organisation – resolve to change it. It will take just 90 minutes and a small investment.

So when are you going to change the culture of email use in your organisation  – 2014, 2015, 2016….or will you just continue to perpetuate the Myth?

There has been lots of research carried out into how to create and maintain successful working relationships when collaborating across distance.

The research shows that managing virtual relationships successfully will give you:
+50% better project success (time and budget)
+93% rise in innovation
+62% rise in role and goal clarity

It also means stronger emotional ties, more commitment and increased motivation.

So getting it right is a complete  ‘no brainer’.

There are many factors which contribute to a virtual relationship being a success:
- using virtual tools effectively (Lync , Webex, GoTo, Yammer, Email, IM etc)
- being able to host great virtual meetings
- choosing the best medium for the message
- communicating regularly and at the right times

However the research shows that by far the biggest factor for creating a relationship that works well across distance is creating and maintaining trust.

We will trust people who turn up on time – every time – and who do what they say they will do. Also important to building trust is turning work around on time and communicating effectively in a predictable and reliable manner.

In order to engender trust is it essential to develop an understanding of each other’s values and morals – not only focusing on work but also learning and sharing about our home lives.

‘How to successfully manage virtual relationships’ is a new course fromEmailogic that covers all the key areas for the development of successful, trusting virtual relationships

Here’s what one delegate said after attending:

 “I intend to create and agree clear, easy to understand shared goals with my team, have far more regular communication at agreed times. I will also share more about myself and learn more about my colleagues lives and thoughts – I can see my virtual life transforming!”

Contact us if you want to transform yours.


If your company is looking for a solution for web-based meetings and/or training, Emailogic recommends the Citrix GoTo suite of products as our preferred solution. Our facilitators have reviewed most of the other packages available on the market such as Lync, Webex, LiveMeeting, Beamyourscreen but Citrix GoTo always comes out on top.

The benefits of GoTo are as follows:

It is so easy to use – whether you are an experienced virtual communicator or new to this technology – using GoToWebinar intuitive and simple to use for both meeting host and attendee. The way the features work is really simple features and they are designed to support virtual meetings running smoothly and effortlessly.

The GoTo range includes all the features you need whether you are conducting a simple one to one meeting or a training course to 100 people globally. The features include: Hands Up, Instant Messaging, Video Conferencing, Polls, Evaluation and Tests.

In addition you benefit from full post event reporting so you can see who attended, how engaged they were and read any feedback they have given.

Another fabulous feature – which is lacking in most other webinar software tools – is the ability to see whether delegates are engaged in real time. If a delegate is looking at another application a little “warning” triangle comes up by their name. As a host you can then choose to give them a gentle prompt. Very powerful for creating more engagement, particularly with those attendees who like to check their emails during virtual meetings!

The Citrix support team are available 24/7 to resolve any technical issues that you might face and usually these are resolved while you are on the phone to them.

GoTo allows you to share files, HTML links, and other support materials with your audience.

It also allows you to schedule meetings in advance and to record/ upload recordings and share with your audience.

If you would like to speak to us about using Citrix GoTo please feel free to talk to us. We would be delighted to share our knowledge with you.

Fundamental to any good working relationship is trust.

Yet what do you feel when you receive an email that has a read receipt?

And what do you think when you are sent an email and your boss is copied in?

If the feeling you get is a sense of mis-trust then you are not alone.

It takes time and effort to engender trust with a colleague – and it can be lost or undermined with a single email. Often people send these emails and they have no sense of the reaction that is happening at the other end.

There is a word that Psychologists use which is: ‘disinhibition’.

It has been proven that people get ‘disinhibited’ when they communicate virtually – they disassociate themselves from the reaction or reactions that happen at the end of their email.

It is not just with email – you can read in the press any day of the week about the abusive ‘trolling’ that goes on with Twitter and other forms of social media. Frankly, spineless cowards who would not dare to say to someone’s face what they write on the internet.

We regularly hear stories of emails sent in organisations that, at the lower end of the scale, create unnecessary worry and angst. At the opposite end of the scale they leave people in tears and afraid to come in to work.

Email can evoke strong reactions, cause upset, can create embarrassment and waste time.

So the rules are as follows:

Don’t write in an email something that you would not be prepared to say to someone’s face or that you would not want to be:

- produced in court

- printed in the press

- posted on your intranet

- circulated on social media sites

- used in a tribunal or disciplinary

- produced under the data protection act

- shown to your boss or your boss’s boss

- printed and sent out on your organisational headed paper


More and more of our customers are having their training delivered virtually.

The flexible nature of webinar technology for both trainer and delegate allows a variety of benefits for the whole organisation:

For IT –  webinars offer an immediate response to queries, less stress on other internal communications, easy delivery of application skills training and the ability to record sessions for replay at any time.

For HR and Trainers – webinars can engage people in low cost training and can be used for staff development across many departments or short training sessions. For example many short briefings that HR deliver can be delivered this way. This reduces the cost of someone travelling hundreds of miles for a 30 minute session.

For Sales – more meetings in a day due to less travel time and cost, coupled with the ability to enhance visual experience for clients and a global reach for small and large companies. Webinars can involve multiple stakeholders across different locations.

Emailogic’s Top Tips for successful webinars:

1. Design your slides so that they are engaging and informative without being overwhelming. In our webinar masterclass we share the secrets of brilliant slide design.

2. Encourage interactions at every stage – get your audience engaged.

3. Practice tone of voice – make it engaging to listen to. This helps keep interest high and avoids attention drop out.

4. Build rapport – focus on creating a relationship with your attendees.

5. Learn how to use the software tools inside out: become an expert. Emailogic can teach you how to deliver via Citrix GoTo, Webex, MS Lync or LiveMeeting.

If your Trainers are not using virtual meetings technologies now they soon will be.

Recent recipients of  the Emailogic masterclass ‘How to design and facilitate successful webinars’ include a company that owns and runs 800 pubs, a law firm, a recruitment company and a national charity – all with offices throughout the UK.

Read more about this workshop on our website.


Time flies…..…Wasted time…..…Running out of time

All these terms which we use on a daily basis express our perceived lack of time and its frustrations in our lives.

Rosie Grey – a Time Management consultant – spoke on Radio 4 recently about our relationship with time.

Her advice was if you are constantly juggling, struggling and running out of time stop for a while a think how much control you have over the time that there is.

Although there is a finite amount of time you have more of it than you think. Grey argues that we are each responsible for our own productivity and this is affected our attitude to time.

Take Email for example – this time eating “weapon” often causes stress but it needn’t.

Responsible, organised email management is easily achievable with some simple, common sense attitudes and approaches – all of which you can benefit from by attending our flagship email productivity training course.

We need to learn how to use the time we have to its maximum potential.

Creating time is not possible – but choosing to use the time we have to be more productive is.

Just think about that – when you get a free minute.

The fact that there is no such thing as a private email was highlighted once again in the press recently.

Richard Scudamore, CEO of the Football Premier League, believed that as the email he sent regarding the role of women in sport came from his private email account it was going to be seen only by the recipients he chose.

In fact the opposite was true and his derogatory views about women in sport attracted a much bigger “crowd” than the one he had intended.

This high profile case of “private” emails getting into the public domain underlined that emails are cannot be relied on as private. In fact they should be seen as public. Don’t put anything in an email that you would not be prepared to stand by anytime in the future.

Emails exist on servers and networks for weeks, month or even years after they have left the sender’s Outbox – even if the sender deletes them.

If  he attended an Emailogic course Mr Scudamore would in just 90 minutes (the same time it takes for him to watch a match!) learn all about the hazards and legalities of emails.

Perhaps everyone with a so-called “private” email address which they access at work would do well to attend – to avoid an embarrassing “own goal”.

It started with some research and a simple idea.

On 14th May 1998 Emailogic was formed as a result of research which scoped the impact of collaborative working in business – this was conducted in association with 25 large IT vendors (Including: Microsoft, Lotus IBM, Hewlett Packard and Oracle).

The key finding of the study was that there was a disconnect between HR and IT teams. HR had no input into IT strategy and this which was producing a training gap – specifically with the behavioural aspects of communicating using technology. The original Emailogic team ran some focus groups and it was found that even in 1998 the biggest issue was email overload.

Emailogic’s best practice course was developed which offered a 90 minute solution to improve communication while reducing email overload, email addiction and unnecessary distractions. A measurement of change was devised to give a proven ROI for customers – so far Emailogic have trained more than 150,000 people and this figure is growing every day. We save email users an average of 31 minutes every day and cut inboxes by 40% giving businesses significant and clear business benefits.

An Emailogic Train the Trainer programme swiftly followed allowing the Emailogic training product to be licensed and therefore delivered more cost effectively into large organisations. Over 250 customer trainers are now trained and are delivering Emailogic training programmes internally in their organisations in exactly the same way as Emailogic trainers deliver.

Whilst building a customer base of large organisations spanning every sector from NHS to law, government to IT, further recognition came in the form of 2 training awards – one of which Emailogic won working in partnership with HSBC on a major rollout.

The Emailogic e-learning course was later developed to allow easy access to the training for all staff.

Since those early days Emailogic the company has gone from strength to strength – constantly innovating and developing new ways of delivery as well as new courses and services. Every Emailogic course is focused around helping people in business use technology more effectively to communicate better and be more productive.

Emailogic now delivers live webinar training of all courses to customers spanning the globe – starting at 5:30am UK time and going through to 9.30pm UK time.

We are always looking forward to see how we can innovate and create the next training product.

Further courses now offered by Emailogic include:
• How to get better results from your Meetings
• How to get things done using Outlook 2010
• How to successfully manage virtual relationships
• How to design and facilitate successful webinars
• How to successfully manage change

For further flexibility we also offer customers a variety of additional learning resources such as interactive quizzes, videos, induction materials and best practice guidelines.

As Emailogic looks back on 16 years of growth and success, we would like to say to all of our valued customers and partners “It’s been a fabulous journey so far – and the future is looking even better! Thank you”.